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et al.

NEW et al. Mattifying Anti Pollution Primer

NEW et al. Mattifying Anti Pollution Primer

30ml

A serum-like primer designed to protect skin while delivering a soft-matte finish.

£38.00
£38.00
Sale Sold out

The Mattifying Primer Anti-Pollution Serum is a serum-like primer that protects the skin while delivering a soft, matte finish. Powered by antioxidants, anti-inflammatories, and advanced pollution-shielding technology, it smooths, blurs, and refines the skin while controlling excess oil. Wear it alone for a natural matte look or under foundation for long-lasting, shine-free makeup.

Key Active Ingredients & Technology

  • Pollushield™ – Shields skin from pollution by binding heavy metals and providing antioxidant protection.
  • Hydrachrysum – Strengthens the skin barrier and supports hydration balance.
  • VC-IP (Vitamin C derivative) – Brightens skin and defends against oxidative stress.
  • Alpha Glucosyl Hesperidin – Enhances radiance, improves circulation, and reduces inflammation.
  • Matmarine™ – Reduces excess sebum, minimises shine, and refines pores.
  • Bisabolife® (Chamomile extract) – Calms sensitive skin, brightens, and adds antioxidant support.

Key Benefits

  • Creates a smooth, blurred base for makeup.
  • Controls excess oil and delivers a soft-matte finish.
  • Extends the wear and longevity of foundation.
  • Provides pollution and antioxidant protection.
  • Hydrates while keeping skin balanced.
  • Refines pores and improves skin texture.
  • Soothes and calms inflammation for clearer skin.

Who Is This For?

  • Oily or combination skin that struggles with shine.
  • Urban lifestyles exposed to pollution and daily environmental stressors.
  • Makeup wearers seeking longer-lasting, shine-free foundation.
  • Sensitive skin types needing gentle yet effective protection.
  • Anyone looking for a hybrid product that mattifies while delivering skincare benefits.

How To Use

  • Apply 4–6 drops of the Mattifying Primer Anti-Pollution Serum to clean skin.
  • Let it absorb before continuing with your routine.
  • Use alone for a soft-matte, natural finish or under foundation for shine-free longevity.

Pro tip: Mix a drop with your foundation to create a custom matte-tinted moisturiser.

Ingredients

  • POLLUSHIELD™: Shields and protects skin from pollution by chelation of metal particles.
  • ALPHA GLUCOSYL HESPERIDIN: Enhances blood circulation to boost skin radiance and clarity with anti-inflammatory and antioxidant protection.
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Notes On Skincare

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