Face Masks & Skincare Treatments

Add an occasional boost with face masks and targeted skincare treatments selected for hydration, radiance, comfort, excess oil and congested-looking skin. Choose a moisturising mask when skin feels dry, a clay formula for temporary oil absorption or a targeted treatment for a ... Read more
Add an occasional boost with face masks and targeted skincare treatments selected for hydration, radiance, comfort, excess oil and congested-looking skin. Choose a moisturising mask when skin feels dry, a clay formula for temporary oil absorption or a targeted treatment for a specific concern. Masks complement a consistent cleanser–moisturiser–sunscreen routine; they should not be used to compensate for over-exfoliation or replace medical care.

How to choose a face mask

Face masks are optional, short-contact or leave-on products used for a focused cosmetic effect. Hydrating masks use humectants and emollients to improve comfort and softness. Clay masks absorb surface oil and can leave oily skin looking more matte temporarily. Soothing masks focus on comfort, while exfoliating masks use acids or enzymes to refine dull or uneven-looking texture.

Match the mask to how the skin feels that day, not only to a fixed skin-type label. Oily skin can need hydration, and dry skin can occasionally use a targeted clay mask on an oily T-zone. Avoid using a drying or exfoliating mask on skin that is already burning, cracked or over-treated.

How often should you use a mask?

Follow the individual directions. Many masks are used once or twice weekly, while some moisturising overnight formulas may be suitable more often. An exfoliating mask counts towards the routine's total exfoliation; do not automatically use it alongside an acid toner, peel and retinoid on the same night.

Apply to clean skin, avoid the eye area unless the product is designed for it and rinse at the stated time. Leaving a clay or acid mask on longer does not make it work better and may increase irritation. Follow with moisturiser and use sunscreen the next morning.

What results are realistic?

A mask can improve immediate hydration, softness, surface smoothness or temporary oil control. Lasting improvement in dryness, blemishes, pigmentation or visible ageing depends on a consistent daily routine and, where appropriate, professional treatment. A cosmetic mask does not detoxify the body or treat a skin disease.

Explore exfoliators and peels, dry skin, dullness and radiance and acne and blemishes.

Frequently Asked Questions

Which face mask should I choose?

Choose by immediate need: a hydrating mask for dryness or tightness, a clay mask for temporary oil absorption, a soothing mask for comfort or an exfoliating mask for dull texture. Check whether the formula contains strong actives before combining it with the rest of the routine.

How often should I use a face mask?

Follow the product instructions. Many masks are used once or twice a week, while some hydrating leave-on products suit more frequent use. Reduce frequency if tightness, stinging or persistent redness occurs.

Should I apply a face mask before or after serum?

Most rinse-off masks are applied after cleansing and before serum and moisturiser. Overnight masks usually come near the end of the routine. Follow the specific directions because peel-off, acid, clay and sleeping masks are used differently.

Can I use more than one mask at once?

Multi-masking can be useful when different facial areas have different needs—for example, clay on an oily T-zone and hydration on dry cheeks. Do not layer multiple acid or stimulating masks together, and stop if skin becomes uncomfortable.

Do clay masks remove blackheads?

Clay absorbs surface oil and may temporarily make pores look clearer, but it does not permanently remove or prevent blackheads. Salicylic acid and a consistent, gentle routine may be more directly relevant to congestion. Persistent acne may need pharmacy or medical advice.

Can I use a face mask on sensitive skin?

Choose a simple soothing or hydrating formula, patch test and follow the stated contact time. Avoid fragranced, warming, peel-off or strong exfoliating masks during a flare. Persistent redness, burning or rash should be assessed rather than repeatedly masked.

Is an exfoliating mask the same as a peel?

Both may use acids or enzymes, but strength, contact time and directions differ. Treat either as an exfoliation step and avoid stacking it with other strong exfoliants. A home skincare peel is not the same as a professional chemical peel.

Notes On Skincare

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