Collection: Face Serums & Facial Oils
Target a specific skincare goal with expert-selected face serums and facial oils. Explore vitamin C for radiance, peptides for firmer-looking skin, hyaluronic acid for hydration, niacinamide for balance and cosmetic retinoids for texture and visible ageing. Facial oils add emo... Read more
-
Medik8 Calmwise Serum
Vendor:MEDIK8No reviewsRegular price £25.00Regular priceUnit price / per£39.00Sale price £25.00Sale -
Medik8 Crystal Retinal 3
Vendor:MEDIK8No reviewsRegular price £49.00Regular priceUnit price / perSale price £49.00 -
Olivella Moisturiser Oil | Olive Squalane Face & Body
Vendor:OLIVELLA1 reviewRegular price £28.00Regular priceUnit price / per£0.00Sale price £28.00 -
Jane Iredale HydroPure Colour Correcting Serum
Vendor:JANE IREDALENo reviewsRegular price £48.00Regular priceUnit price / perSale price £48.00 -
Medik8 Crystal Retinal 6
Vendor:MEDIK8No reviewsRegular price £69.00Regular priceUnit price / perSale price £69.00 -
Medik8 Super C Ferulic
Vendor:MEDIK8No reviewsRegular price £69.00Regular priceUnit price / perSale price £69.00 -
Medik8 r-Retinoate Intense
Vendor:MEDIK8No reviewsRegular price £194.65Regular priceUnit price / per£229.00Sale price £194.65Sale -
Medik8 C-Tetra Advanced 30ml
Vendor:MEDIK8No reviewsRegular price £69.00Regular priceUnit price / perSale price £69.00 -
CeraVe Resurfacing Retinol Serum
Vendor:CeraVe1 reviewRegular price £19.95Regular priceUnit price / perSale price £19.95 -
Dr. Levy Booster Serum
Vendor:Dr. Levy2 reviewsRegular price £280.00Regular priceUnit price / perSale price £280.00 -
Medik8 Hydr8 B5
Vendor:MEDIK8No reviewsRegular price £45.00Regular priceUnit price / per£0.00Sale price £45.00 -
Medik8 Clarity Peptides
Vendor:MEDIK8No reviewsRegular price £38.25Regular priceUnit price / per£45.00Sale price £38.25Sale -
Medik8 Bakuchiol Peptides™
Vendor:MEDIK8No reviewsRegular price £55.00Regular priceUnit price / perSale price £55.00 -
Olaplex Nº.9 Bond Protector Nourishing Hair Serum
Vendor:OlaplexNo reviewsRegular price £24.00Regular priceUnit price / perSale price £24.00 -
Olivella Counter Clock Hyaluronic Acid Face Serum
Vendor:OLIVELLANo reviewsRegular price £55.00Regular priceUnit price / perSale price £55.00 -
Medik8 r-Retinoate Day And Night Eye Serum
Vendor:MEDIK8No reviewsRegular price £84.15Regular priceUnit price / per£99.00Sale price £84.15Sale -
NEW et al. Radiant Primer Anti-Pollution Serum
Vendor:et al.No reviewsRegular price £38.00Regular priceUnit price / perSale price £38.00 -
PRE-ORDER | Limited Edition Super-Size Environ Serience Night Serum 50ml
Vendor:EnvironNo reviewsRegular price £73.00Regular priceUnit price / perSale price £73.00 -
Medik8 Hydr8 B5 Try Me Travel - 8ml
Vendor:MEDIK8No reviewsRegular price £13.00Regular priceUnit price £1,951.95 / per kg£0.00Sale price £13.00 -
CeraVe Skin Renewing Vitamin C Serum
Vendor:CeraVeNo reviewsRegular price £25.95Regular priceUnit price / per£0.00Sale price £25.95 -
Medik8 OXY-R Peptides 2 x 10ml
Vendor:MEDIK8No reviewsRegular price £65.00Regular priceUnit price / perSale price £65.00 -
Environ 3D Filler Crème, Frown Serum & Focus-CIT | Products vs Procedures Edit
Vendor:EnvironNo reviewsRegular price £237.00Regular priceUnit price / perSale price £237.00 -
Environ 3D Filler Crème, Frown Serum & Roll-CIT | Products vs Procedures Edit
Vendor:EnvironNo reviewsRegular price £277.00Regular priceUnit price / perSale price £277.00 -
Environ Avance Elixir & Serience Night Serum Bundle | Anti-Stress & Anti-Ageing
Vendor:EnvironNo reviewsRegular price £141.00Regular priceUnit price / perSale price £141.00
What does a face serum do?
Serums are lightweight products designed to deliver a focused set of ingredients. They are not automatically stronger or better than creams; performance depends on formulation, concentration, packaging and consistent use. Choose a serum for one main goal instead of layering every popular active.
Vitamin C products can support brightness and antioxidant protection. Niacinamide can support the barrier and the appearance of balanced oil. Hyaluronic acid and other humectants add hydration, while peptides can support smoother, firmer-looking skin. Cosmetic retinoids target texture, lines and uneven tone but require gradual introduction and daily sun protection.
Serum, facial oil or moisturiser?
Apply most water-based serums after cleansing and toner, then moisturiser. Facial oil usually sits later in the routine because it provides emollience and helps reduce moisture loss. An oil can be mixed with or applied over moisturiser if the manufacturer allows it. Oily or blemish-prone skin may prefer a light serum without an additional oil, while very dry skin may enjoy both.
More layers do not guarantee better results. Combining a retinoid, exfoliating acid and several strong serums can reduce tolerance and make it difficult to identify the cause of irritation. Introduce one new active at a time and give it consistent use before judging it.
Day and night use
Antioxidant and hydrating serums are often used in the morning under moisturiser and sunscreen. Retinoids are usually used at night according to their directions. Some peptide and hydrating products suit either routine. Packaging instructions take precedence over generic layering rules.
Cosmetic retinoids should not be used during pregnancy. Anyone using prescription skin treatment or managing persistent dermatitis, acne or rosacea should ask a qualified healthcare professional before adding strong actives.
Explore vitamin C skincare, retinol and retinoids, peptides, hyaluronic acid and moisturisers.
Frequently Asked Questions
Which face serum should I use?
Choose one that matches your main priority: vitamin C for radiance, hyaluronic acid for hydration, niacinamide for barrier and oil-balance support, peptides for smoother-looking skin, or a cosmetic retinoid for texture and visible ageing. Formula and tolerance matter more than collecting multiple actives.
When should I apply face serum?
Most water-based serums are applied after cleansing and toner and before moisturiser. Facial oils usually come after water-based steps. Use sunscreen last in the morning. Follow the product directions if they specify a different order.
Can I use more than one serum?
Yes, but it is rarely necessary to start several at once. Combine complementary gentle products, or use different serums in the morning and evening. Avoid introducing multiple strong acids or retinoids together, because irritation becomes more likely and harder to trace.
What is the difference between face serum and facial oil?
Serums are usually lightweight water- or silicone-based products focused on specific ingredients. Facial oils are lipid-based and primarily add emollience and help reduce moisture loss. Either can contain active ingredients, so check the formula rather than relying only on texture.
Do I need moisturiser after serum?
Most routines benefit from moisturiser because it adds emollience and helps reduce water loss. A very moisturising serum may feel sufficient for some oily skin, but serum and moisturiser are not automatically interchangeable. Adjust texture rather than skipping barrier support by rule.
Can I use vitamin C and retinol in the same routine?
Some skin tolerates both, but many people find it easier to use vitamin C in the morning and retinol at night. Introduce them separately, reduce frequency if irritation develops and use daily sunscreen. Follow the exact directions for each formula.
How long does a face serum take to work?
Hydration and surface comfort may improve quickly, while visible changes in tone, texture or lines usually require consistent use over several weeks or longer. Results vary by product and concern. Stop and reassess if irritation persists rather than assuming discomfort means the serum is working.
Notes On Skincare
-
Fernblock®: the ingredient that makes Heliocare...
What is Fernblock® and why does it matter? A deep dive into the fern extract behind Heliocare 360°, the science, and why it's a genuine differentiator.
Fernblock®: the ingredient that makes Heliocare...
What is Fernblock® and why does it matter? A deep dive into the fern extract behind Heliocare 360°, the science, and why it's a genuine differentiator.
-
Heliocare 360°: Which SPF Is Right For Your Ski...
Our Heliocare 360° review breaks down every SPF50 formula by skin type, compares 360° vs Advanced, and helps you find your perfect match.
Heliocare 360°: Which SPF Is Right For Your Ski...
Our Heliocare 360° review breaks down every SPF50 formula by skin type, compares 360° vs Advanced, and helps you find your perfect match.
-
Why Perimenopause Can Feel Like a Second Adoles...
Breakouts and fine lines at the same time?! The wonderful world of perimenopause.
Why Perimenopause Can Feel Like a Second Adoles...
Breakouts and fine lines at the same time?! The wonderful world of perimenopause.
Let customers speak for us
from 1627 reviews
Been using AVST moisturiser for couple years now vombined with AVSTSupet moisturiser plus and such a Difference it has made to my
once sensitive reactive skin
Have used for years and will continue using
Have used for years and would not give up using however
I use all Jane Iredale products the blusher is gorgeous like all of her products good for sensitive skin goes on smoothly.
Love this eye shadow goes on smoothly lovely colours ,good for my sensitive eyes like all Jane Iredale products.
Great suppliments and so easy to use
Great for softening lines around eyes
Makes skin a lot clearer of pigmentation
So easy to apply a smooth line with this pencil. I have tried propelling eye liner pencils but they break so easily.
I have used this primer for some time now and wouldn’t use any other. Makes putting make up on so much easier.
You can really fell the difference straight away from using this product. It leaves your skin feeling clean, clear and soft.
Love this product. It’s soft on your skin and leaves your skin feeling amazing and clean.
Great company fast snd efficient
Been using this for years, an absolutely amazing product! So good for healing and reducing redness on scars and damaged skin.
Great compact , to replace a broken different style one , very quick postage and value for money thank you















